Refashioner & Resale
Refashioner was the first online clothes redistribution engine....
Early 2009, I had the idea for a highly curated digital clothes swap. Refashioner v.1.0 launched the following year >
Here's the home page >
And the general vibe (illustrations by the great Peter Arkle) >
Refashioner v.2.0. added buying and selling to the swap. Still all organized in personal closets >
Thousands of members stalked each other, literally. That's what we called it when they linked closets >
Gorgeous things flowed through. Always with stories>
And occasional insanity >
Here's the Manifesto >
But, frankly, we had developer issues >
And I ended up walking away from the whole thing. Of course, we may have been the first, but now we were far from alone! >
What drove this feeding frenzy in your closet was hard cash >
What drives me (I've dropped the "business we") is a dream of a giant shared closet. I think fashion is personal and should be traded that way.
That's what Refashioner 3.0 here is all about.
And more to come...